This week I shared 13 podcast episodes from the This is Product Management podcast and the 100 PM podcast that provided examples of product people working on internal products.
There’s definitely value in hearing about the situations that people find themselves in and how they address the challenges that come with those situations. When you learn from others, you get a head start when you face similar challenges. Even if you don’t face the exact same situations, you can often pick up some ideas that with some adjustment work in your situation.
While it’s great to have so many examples, it could be overwhelming so I decided to point out my five favorite examples. If you have time listen to all thirteen. If you’re a little pressed for time, I suggest you start with the five I’ve listed below.
Building Internal Solutions is Product Management
Michael Montecuollo, Director of User Experience and Design at DOOR3, shares how to align stakeholders on a project’s priorities and how he conducts user research when the client is the end user. Michael discusses the challenges of building products for internal use, particularly as an outside agency, is not without a unique set of challenges.
Making Investment Decisions is Product Management
Nick Hill, Product Manager at Humana, discusses how to get executives to invest in iteration, and why product management is similar to investment management.
A Team of One
Heidi Wong started out as a business analyst then was one of fifty managers at XO Group, makers of the The Knot. At the time of this recording she is the sole product manager responsible for Marvel.com. Heidi talks about adjusting from a large team to a (very) small one, which marketing skills have proven essential to her journey into product, and why sometimes it’s better to just sit back and observe.
Collaborating with Agencies is Product Management
Jon Arnold, Senior Product Manager at Bridgestone, shares how he’s utilizing agencies to transform his company’s digital retail experience. Another case of a digital product that enables interaction with customers, but is not the organization’s ultimate product.
There’s No Right Way to Do Anything
Jiayi Ying is international product manager at Scholastic. Tells about working at Scholastic in a digital transformation situation – trying to build platforms to reach customers to sell Scholastic products. Also talks a great deal about working with development teams.